The new company owner of Artisan Interior Contracting in Richmond, BC decided to re-brand and create a new name in the industry. SWCA designed a new website optimized to increase their position in the Vancouver area construction marketplace.
Development of Artisan’s web strategy followed SWCA’s work in both rebranding and design of the new company logo. It required a close look at existing websites in the industry. It became clear that few competing companies had an effective web presence. The new website design (central to Artisan’s new branding), created a professional appearance for the company online. Content optimization and copy-writing were central to this process.
This website design was to be super-clean, easy to navigate, concise and professional.
Essentially an on-line brochure, Artisan wanted the site to visually qualify their company. They wanted to show their professionalism and encourage enquiries.
A friendly contact page further emphasizes easy communication and invites the viewer to get in touch.
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