Packaging for Metropolitan Chef

We did this fun project for Metropolitan Chef in 2011. A complete rebrand for the company – a new website, new packaging for 13 products – a fresh new launch for a fantastic line of products making the rounds of all the food shows in western Canada. At her last show, Gail from Metropolitan Chef said “The biggest hit was our Rasta man… lots of new customers… we were out of so many rubs on our last day, it created panic shopping like the Army & Navy Shoe Sale! People were buying whatever they could, they simply did not care. I left with only a shoe box of extra stock. Other vendors were amazed. Lots of compliments from other graphics people as well… Thanks SWCA! Let’s hope this keeps up for the season, I am stoked!”


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